Channel 5
OBJECTIVES / STRATEGY
Channel 5 needed to create an atmospheric environment to unveil their exciting programme for 2020. Wonderland were tasked with creating a Winter Wonderland, designing and producing the perfect platform for their big moment.
SOLUTION
With an exciting programme for 2020, Wonderland provided Channel 5 the perfect stage to celebrate what’s to come. We took Channel 5 to the St Pancras Renaissance Hotel, where we transformed the space into a Winter Wonderland. The space was reinvented as a snow dusted forest, a reference and tribute to Chris Packham’s, Plant a Tree to Save the World Programme. The evening included a drinks reception and a keynote speech as Channel 5 laid out their bold new vision for the coming year.
